Branding Lessons For Attracting Quality Women Online

Q: What dont great brands have to do?

A: Sell themselves.

Coke doesnt have to advertise flavor. It associates itself with happy images. Apple doesnt have to detail its great functionalities. It can just contrast itself with a clunky PC Bill-Gates stand-in.

Its exactly the same thing with dating.

In fact, its even more important in dating.

If you find yourself selling yourself youre selling yourself short.

And turning away women.

Women secretly hate it when you sell yourself. When you list your attributes. They sense weakness in the song and dance.

As always, online profiles are a great way to measure what guys are doing offline. So many guys profiles read like this

Hi, I am a really great guy. A diamond in the rough! One of a kind. I can do a hundred push-ups. I dress really well! I drive a BMW. I am kind and sensitive and manly!

In person, women may act like they are flattered when men dance for them like this. But what they like is the temporary power such flattery makes them feel.

The kind of power that vanishes the second the interaction is over -- because now they are left empty of that experience. All they retain is the uncomfortable feeling that you are submissive and dorky. They liked the feeling for a moment, but selling yourself leaves them feeling no connection at all, no sense of the solid man behind the show.

Go read twenty other guys ads. They almost all focus on listing their attributes. Very data-centric. Very puffed-up feathers, wild animal display behavior.

And very, very ineffective. Why?

Because the choose me! Buy me! advertising bullets that clutter most guys profiles blur one into the next. The effect is not only as if you are a car salesman or a vacuum salesman, but a salesman among a thousand others!

And anyway, is that how you want her to perceive you? As a floor salesman? As a carnie? A sidewalk hawker?

Think for a moment: in our culture, are those powerful, attractive models of manhood?

No. What else is wrong with the Im so great buy me! pattern of online personals writing? Well, from a semiotic point of view, many things:

*Facts are boring to women, they want feeling.

*Facts are bare, they are not contextualized into a story of who you are. Stories and fantasy visions are compelling and exciting!

*Facts are a writing no-no they are stated, or said, not shown and as any writer will tell you, the only power is in showing, not telling. You must show or demonstrate your attributes by what you write and how you write. It must be indirect, or a result of who you are. You must not blabber about how great you are.

*Your facts are unsubstantiated. Theres no back up. No testimonials.

Why should she believe you? Think about this

Can you imagine an infomercial where someone like Tony Robbins gets up for 30 minutes and just says how freakin fantastic he is?! How annoying and non-convincing would that be? Now throw in Nelson Mandela and movie producers and CEOs of Fortune 500 Companies interspersed in this commercial and now you have powerful selling. Because Tony, in the mind of the viewer, isnt selling himself.

Instead, become The Desirable Brand.

Or, as genius internet marketer, Alex Mandossian, says,

Educate Overtly; Sell Covertly.

What is your target market?

Any marketing expert knows two things:

1. Only a fool creates a product and casts around for a market.

2. The truly brilliant marketers find the market need first and then fulfill that need.

How do you apply this to dating? The easiest way in the world is with online dating, where women actually tell you exactly what they want in a man!

All you have to do is read their profiles very, very closely. Read between the lines, identify what they desire in a man. Are they asking for humor? Quiet authority? Love of dogs or animals?

Find the women who you want to meet and write your profile according to what they desire. Throw in how much you like dogs dont SAY it write about a time you were with your dog and were happy by a lake, on a trail.

Or if she says she loves a tv show, Scrubs, for example, show some insight into the show when you email her recall an anecdote or great line that means something to you and let her know why.

You dont say Hi! I like dogs, arent I great! Or, Hey! I love Scrubs too, dont we have so much in common!

The key to being a successful, non-self advertising brand:

Express yourself, dont advertise yourself.

And let her come to you, the attractive brand.

Grant Adams, recently featured on ABCs How To Get The Guy, is the author of the Net2Bed Online Dating System Manual: How To Attract The Woman Of Your Dreams For a Night, For a Lifetime or Anything In Between. He offers several free resources, including 7 Online Dating Secrets. You can get your own copy here: http://www.Net2Bed.com.

Got Baby Photos? Save Your Baby's Best Days

Baby photos are something that everybody loves even when the baby is not our own. When we become parents, we always want to find every way possible to register all those beautiful moments of our babies and baby photos is one of the more popular, easy and effective ways to do it. One of the first pictures that many parents want to keep is the ultrasound picture which parents can use to show everybody the soon-to-be-born baby.

Some parents use the internet in order to find some information with pictures of the fetus so they can get an idea of what is happening inside the mothers belly during the different stages of the baby development. There is nothing more exciting than having and idea of how their baby is growing and almost feeling that he/she is in their arms. And when the expectant mother feels the kicks of the baby, she couldnt be happier since they start to imagine if the baby is going to become a soccer player.

When the baby is just born everybody wants to take pictures on the little one wrapped in blanket like a mexican taco with a little hat on, theres nothing cutter than that.

Some parents dress up their babies with the outfits that a friend gives away which regularly are two sizes bigger; this is a great opportunity to take very funny and sweet pictures. These pictures of the baby in the hospital are the most popular which are good to give away to every member of the family. At this time, parents start their collection of their baby photos; every pose or gesture is a good opportunity to take a picture on the baby which will be remembered forever.

Baby photos of any kind are beautiful by themselves but when are taken by a professional photographer they become a real master piece. There are parents that hire a professional to take quality pictures either in color or blank and white. Normally parents pose with the baby or babies making a wonderful portrait that will be the envy of everybody. Some parents even take professional pictures and send them to baby photos contests where their babies get to be seen by many people and decide which one looks nicer.

However, the only appearance of their baby to the eyes of lots of people might be enough for the parents to be proud of their little ones.

You might need some baby photos for certain project and dont have your own baby or babies to take pictures on, but dont worry because you can always go to the internet and visit one of the many baby sites where you can find hundreds and hundreds of baby photos that you can use.

There all kinds of them, all of them really cute and some sites are really good in presenting these pictures, they present them in calendars, key chains, greeting cards, wall papers for your computer and lots of other nice ideas which are very good presents for everybody in the family and friends. Take note that some sites are protected and you will need to pay a little fee if you want to download pictures.

Victor Castaneda is a regular contributor to Ezinearticles.Com. He is about to become a father which is way he started to gather all the information about babies he can. Read about how he is planning on welcome his baby at: http://www.how-to-make-baby-shower-invitation.info/index.html Find Baby Shower Invitation

How To Use Golf Training Aids To Improve Your Putting

Drive for show, putt for dough. Relax the nerves, trust your line. Eyes over the ball, smooth take away. Accelerate through the ball, and...

Klinka tinka tinka -- yes! The sweet sound of a birdie putt, or even a 6-footer for par, dropping into the cup. It's a great feeling, especially if you just finished the 18th for a personal best round. Or if you just won 5 skins to make your buddies shell out some serious coin. A hot day with the putter can make you feel like a million bucks. Actually, in the case of a PGA tour pro, it can earn you a million bucks.

Too bad that for the average golfer those days seem to come so infrequently. The average Joe uses up anywhere between 32 and 40 putts per round, while the best pros average around 30. Tour pros make just under 90% of their putts from 4-5 feet, while average guys make around 50%. That's a lot of shots to give up! Think about this: if you are a thirteen handicapper, your average score is around 85, and you average 36 putts per round, then 42% of your shots are putts! And what do you spend most of your time doing at the range? If youre like most guys (and gals) then you spend most of your time beating balls with your driver or mid-irons. Yet, according to the numbers you should be spending almost half of your time on the putting green.

So how can busy people with little time for golf practice still improve their putting game without doubling practice time or drastically reducing the amount of time spent practicing their full shots? Golf training aids are the answer. Many training aids exist that can quickly improve your putting stroke and green reading without spending hours on the putting green. Just 10 to 15 minutes per practice session is required for most golfers to drop strokes quickly. Here are some tips for finding right training aids or a combination of training aids to maximize your results:

1. Look for training aids that allow you to easily see the following things: square clubface, shoulder alignment, eye placement (over the ball), foot alignment, and stroke path. Some devices use mirrors, some use low-power lasers. Most training aids have physical barriers that keep the putter on the right path during the stroke.

2. For eye alignment you can always do this: line up the putt and address the ball as if you were going to hit the putt. Then take a ball from your pocket, put it between your eyes, and allow it to drop straight down. Wherever the ball lands is where your eyes are lined up. They should be directly over the target ball.

3. Whatever device(s) you choose, make sure that they are not too large and/or awkward. My experience is that you don't use the device unless it is convenient.

4. Follow through is also important, so make sure that the training aid gives you feedback for the whole stroke. You need to see that your stroke path is straight and putter face releases properly after contact, otherwise you will have consistency problems.

5. Use the golf training aid consistently, every time you practice. You need to groove the stroke and you can't do that unless you keep at it. Also, if possible, use the device at home or at the office when you have a spare minute. This extra practice time really helps.

I wish you good luck and a hot blade!

Mike Gelhaus, once racquetball professional and published author for Racquetball Magazine, has turned his attention back to the game of Golf. With the use of golf training aids, he achieved a handicap of 3 only weeks before back surgery. Check out his site at http://the-best-golf-training-aids.com.